Heungkuk Finance Group, based in Seoul, South Korea is one of Aisa’s largest banking and insurance company. Caused by fast growth, global adjustments and expansion into other business fields a consistently noticeable brand identity was necessary that still would enable each enterprise to communicate its very own topics and values.
Together with Total Identity we developed the new brand identity and corporate typography.
Commissioned by Total Identity, Amsterdam
Symbol & Logotype
Symbol & Logotype Dimensioning
Subsidiary enterprises in bilingual typography